ARAR SHARE YOUR EXPERIENCE WITH THE STUDENTS OF " I.E.S. La Laboral"

TEACHING

Continuing the commitment of Dissemination of the Culture ofWine, on Tuesday 16 Carlos and Daniel II, invited by Prof. Andres Moreno, gave a talk at the IES La Laboral de Lardero - La Rioja - Spain - Europe, for students Oenology course, in addition to their training. At the same students passed their experiences Vineyards Bodegas Arranz-Argote andwhat were their origins, their philosophy of wine, how to overcome many obstacles created by the government to create this small winery.

They explained the steps taken to create the Mark ARAR, the choice of the bottle, Logo design ...., even as the work done in the vineyard and the winery. Also talk about the work of marketing and ended up highlighting, in the globalized world in which we live, the importance of betting on the New CommunicationTechnologies: Web, Blog and Newsletter.

The students were actively participating in the chat with your questions. We hope that the experiences shared by Charles and Daniel II may serve them for their professional futures.

Meteorological Data date: 19.02.10 WINE GRAPE ARAR Home

Air Temperature: MAX: 7.8 ° C Min: 1.8 º C

Relative Humidity: 70%

Accumulated Precipitation: 1.2 liters / M2

Solar Radiation: 78 W/m2